B2B Marketing Manager
Belgium, Brussels Hoofdstedelijk Gewest, BrusselsMarketing
As MyMove’s B2B Marketing Manager, you will be responsible for planning, developing and implementing our marketing strategy based on our goals and objectives. You will develop campaigns across the whole marketing funnel to generate and nurture leads, develop content and manage all marketing channels. You will work closely with our CEO and revenue team to ensure we are aligned and hitting our growth goals.
About the role
Implement successful inbound and outbound marketing campaigns to support Sales
Launch our Account Based Marketing strategy for our target accounts working closely with your sales colleagues
Content creation such as blog posts, white paper, videos, etc. to support marketing campaigns you will launch
Performance marketing: Responsible for creating brand awareness through PPC advertising channels (Google, Facebook, LinkedIn, etc) and optimize our channels to fill our marketing funnel
Take complete ownership of MyMove’s social media strategy and grow our presence: manage content calendar, write posts and track relevant analytics
Manage our website in collaboration with our web designer, drive traffic and analyze performance
Grow performance of organic acquisition channels (SEO, etc.)
Grow our emailing list for our newsletter and marketing campaigns
Ad-hoc tasks such as writing press releases, support with design tasks or manage the events calendar where MyMove should be present
3-5 years experience in Growth, B2B or Content marketing (a plus if you have SaaS/software sales experience)
A real love for developing B2B content & collateral with excellent writing skills
You have a strong marketing profile with the competence and experience to operate and expand our marketing machine. An experience in Account Based marketing is a huge plus.
Fluently spoken and written English, with at least French or Dutch and ideally both
A strong passion for software, technology, (shared) mobility sector and demand generation
Able to work independently and in a systematic, organized way.
You’re proactive and independent. You’ll be in charge
You’re down to earth and know a team builds dreams and that you’re a part of a team that enables you to shine (we have a no-”dikkenek” and no politics policy).
Nice to have
Experience with designing visuals, presentations, etc.
Background in (shared) mobility
Experience in SEO
Experience in running Performance Ads and LinkedIn campaigns
What we offer
A great challenge with the opportunity to shape our marketing strategy and bring new campaigns ideas
Make a real difference on a daily basis for a fast-scaling tech scale-up in new mobility and its fast growth
Be part of an amazing team where synergy, communication, transparency and fun are important values
An opportunity to have an impact on mobility in Belgium, in Europe and the rest of the world. Sky's the limit!
A competitive salary and package (we are sure you will love the Mobility Budget offer we have)
Ability to grow with the company
Work in an environment that actively promotes equal opportunities and strives to increase the diversity of its talent pool
The new way of working: MyMove is super flexible as you can work part-time remotely or full-time at the office. Some of your future colleagues have already ‘teleworked’ from France, Portugal, Spain, Italy, and even Rwanda.
A desk in our office located in the historical Flagey building on the top floor with a 180-degree view of the Brussels skyline. And the roof terrace to lunch with an even better 360-degree view of Ixelles.
At MyMove, we are at the forefront of the new mobility trend. MyMove is a software company and has built the first multimodal vehicle sharing platform and mobile app that allows organizations to share and connect their vehicles, in the broadest sense.
Our clients are international corporates, governments and semi-private organizations. Some use our software to implement the Federal Mobility Budget by having a shared fleet for their employees. Others use it to enable peer-to-peer vehicle sharing between neighbors, and still others use it to rent out their existing pool vehicles to generate extra revenue.
In April 2022 MyMove raised €3.2 million in series A funding. This demonstrates that our solution is successful and other companies are willing to invest in its further development.